Lavazza: Using Game & Gain to get more out of its sales teams

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Lavazza’s turnover increase while using Game & Gain

Lavazza wanted to incentivise its commercial teams, in order to drive sales and reach more customers.

We helped Lavazza motivate its salespeople with our Game & Gain platform, which uses elements of game playing to encourage staff engagement, like points and rewards when they achieve certain goals.

Lavazza’s challenges

Incentivise its sales teams
Enhance training and development
Drive employee retention

How Game & Gain helped

Improving employee performance

By getting staff competing and earning rewards, Lavazza could get even more out of its commercial teams.

Communicating en-masse

With its cloud-enabled solution, Game & Gain makes it easy to interact with large groups of staff in one place.

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Keeping employees happy

Through helping staff reach their full potential and recognising their hard work, Lavazza is able to drive retention and loyalty.

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Delivering full customisation

Game & Gain is fully personalisable, so Lavazza was able to build a custom platform that was entirely on-brand.

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"Game & Gain has been a tremendous help with both our commercial performance and employee retention. Lavazza is nothing without its people, so it’s great to have access to a platform that encourages and rewards our teams in equal measures.”

First Last, Job Title at Lavazza